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Interactive revenues have emerged over the past few years to become a major source of revenue growth for digital television:
  • Interactive TV services accounted for 8.7% of BSkyB's turnover during 2004/5, up 15% from the previous year and represented approximately £46 per subscriber per annum (BSkyB 2005 Annual report)
  • There are currently no significant interactive revenues earned from Freeview platforms, mainly due to limitations in their specification and the poor availability and utilisation of bandwidth.
Company Board
Jasper Smith, Non Executive Chairman and Director
Chairman, Optimistic Entertainment plc; VP Consumer Electronics, OpenTV; founder and former CEO, Static 2358 plc/Playjam; co-founder Fantastic Corporation.

David Caswell, CEO and Director
former MD, Openeyes Consulting; Head of Interactive Services and Platform Strategy, Telewest Broadband; Walt Disney Television International; Unilever.

Jonathan Drazin, CTO and Director
former CTO, Gemstar-TVGuide International; Business development, News Digital Systems (NDS); Gartner Dataquest; Nortel (electronics engineer).

Sarah Collis, Non Executive Director
currently Group Finance Director, Ekwienox Ltd; former Finance Director at international financial intermediary, Prebon Group Limited.